Book review: The art of SEO

[Disclaimer: I’ve received a free copy of this book for reviewing]

In these last couple of days, I’ve spent most of my free time reading this book. It’s a really thick book (I must confess that is was way more thicker than I was expecting initially). It does cover a lot of ground and it’s probably the best reference on the subject available on print. It’s a little dense and I wouldn’t recommend it to someone who is just starting doing web development. Even though it covers several topics in depth, I must say that chapter 7 is really a must for anyone interested in understanding how links are used for ranking pages.

Even though the book has lots of examples (I think it would be better to reduce them, specially the ones presented in the first chapters), this isn’t a platform specific book. In other words, don’t expect to get instructions on how to perform a specific task for server A or platform B. Instead, expect to find lots of examples that can be used across all platforms. Overall, I liked the book and that’s why I’m giving it an 8/10.